Brow Talk | Hydro Silk

With masks the must have accessory of 2020, brows became the new lips. To launch Hydro Silk Touch Ups, we dove brow first into this insight to help women perfect their above the mask moves. With the help of Outer Banks star, Madison Bailey, and body language expert Blanca Cobb, we created #HydroSilkBrowTalk, a one-of-kind tutorial that taught women how to communicate more effectively with just their brows. Check it out!

Results:
600k Video Views
910M+ Media Impressions

Press: Adweek | AOL | Byrdie | CNBC | Daily Mail | Elle | E! | In The Know | Popsugar

Recognition: 2021 Shorty Awards Finalist

 
 
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CD: Sam Wilco

AD: Kyle Swoyer